Easy money for new government logo
From yesterday’s edition of Radio Netherlands Press review:
AD writes that Dutch Prime Minister Jan Peter Balkenende has defended spending 60,000 euros on a new government logo. When the new cabinet took office, it decided to create a single logo and in-house style for all government departments and agencies in order to create a more unified look. The launch date was given as 2007. However, AD writes that various government departments have spent a total of 180,000 euros over the last two years on new logos even though they were well aware that a single logo was about to be introduced.
The new design has caused quite a controversy as it appears to be a simple copy of an old logo. But the prime minister claims that although the new logo closely resembles an old one, it has been adjusted and is now part of a whole new house style.
A Socialist party MP who questioned the expenditure commented on the new design, “the old one is blue with a white background, a new one is white with a blue background. I wouldn’t mind earning my money like that.”
Source: Radio Netherlands Press review, 30 January 2008
